[R3]VISION
[Raising Awareness of Ecological Responsibility through Music Video]
[Raising Awareness of Ecological Responsibility through Music Video]
RATIONALE:
Ayala Foundation is involved in promoting environmental protection through proper waste management and disposal in support of RA 9003 or the Ecological Solid Waste Management Act. But despite of its enactment many are still unaware of the existence of this law. Thus, the SWM program seeks to popularize the promotion of the program and to reach a wider range of audience by producing music videos. This will be done through a competition involving the creation of MTVs that would tackle environmental protection practices with emphasis on its prescriptive provisions
The idea of a music video was conceptualized as a means to engage the younger generation to a heightened concern of the environment and its issues. The contest would also serve as a campaign to generate the participants’ interest on environmental protection.
The [R3]VISION Contest is in partnership with Life-long Initiatives for the Formation of Ecosystem (LIFE, Inc.) and San Ildefonso Parish Ecology Ministry as part of Earth Day Celebration in 2008.
CONTEST MECHANICS:
Contest is open to all non-professional individuals or groups
Theme must focus on proper waste management consistent with RA 9003’s provisions on the 3Rs (reduce, reuse and recycle)
The final output should be 3 minutes to 3:30 minutes long.
Each entry must include a Bio-Data with 1X1 picture and a clear copy of valid ID.
SUBMISSION OF ENTRIES:
Entries may only be submitted in the following venues:
San Ildefonso Parish Office
c/o Ecology Ministry - Life, Inc.
4963 Antonio Arnais Ave. cor. M. Reyes
Brgy. Pio del Pilar, Makati City
Ayala Foundation, Inc.
10/F BPI Building 6768 Ayala Avenue cor.
Paseo de Roxas, Makati City
CRITERIA FOR JUDGING:
There shall be an Elimination Round. Participants are required to submit lyrics and/or lyric content which shall be the basis for judging in this initial round.All participants who passed the elimination round based on lyrics and/or lyric content shall be adjudged as semifinalist and shall be required to submit the final music video produced. Such video shall be the basis for the Final Round.
In such manner the following criteria shall apply:
Theme - 40% the manner on how the theme was interpreted
Creatives - 30% artistic execution of production
Technical - 30% technical treatment and special effects
Participants may send in as much entries as possible. However, participants may only win once taking home the bigger prize.
PRIZES:
Winners will be awarded the following cash prizes:
Php. 50,000 – first place
Php. 25,000 – 2nd place
Php. 15,000 – 3rd place
Other incentives and special prices will be announced later.
DEADLINE, ANNOUNCEMENT OF WINNERS AND AWARDING OF PRIZES:
Deadline for submission of entries for the elimination round (song/lyrics) will be on April 4, 2008. The Semi-Finalists to produce the MTV will be notified on April 7, via email and/or registered mail and the final submission of entries from the selected finalists will be on April 22, 2008 not later than 5:00pm.
The judging and announcement of winners will be done during the Earth Day celebration on April 26, 2008 at LIKHA, the Earth Day Multimedia Street Concert to be held at San Ildefonso Parish, Makati City.
Prizes not claimed within 60 days from the date of the announcement shall be forfeited in favor of Ayala Foundation, Inc. (AFI) with prior approval from DTI.
The decision of judges is final and unappealable in concurrence with the Department of Trade and Industry (DTI)
The winning music videos will be shown in Ayala Malls and Theaters in partnership with Ayala Cinemas and will be used for the advocacy campaign of AFI’s Solid Waste Management (SWM) Program.
AFI will have the exclusive rights to use the three winning entries for their environmental campaign.
Interested parties may inquire at LIFE, Inc. at Tel No. 758-3763 (look for Arnel Caranto) Email: lifeinc_2007@yahoo.com or at the Ayala Foundation, Inc. at Tel No. 752-1084 (look for Tin Feliciano)
The idea of a music video was conceptualized as a means to engage the younger generation to a heightened concern of the environment and its issues. The contest would also serve as a campaign to generate the participants’ interest on environmental protection.
The [R3]VISION Contest is in partnership with Life-long Initiatives for the Formation of Ecosystem (LIFE, Inc.) and San Ildefonso Parish Ecology Ministry as part of Earth Day Celebration in 2008.
CONTEST MECHANICS:
Contest is open to all non-professional individuals or groups
Theme must focus on proper waste management consistent with RA 9003’s provisions on the 3Rs (reduce, reuse and recycle)
The final output should be 3 minutes to 3:30 minutes long.
Each entry must include a Bio-Data with 1X1 picture and a clear copy of valid ID.
SUBMISSION OF ENTRIES:
Entries may only be submitted in the following venues:
San Ildefonso Parish Office
c/o Ecology Ministry - Life, Inc.
4963 Antonio Arnais Ave. cor. M. Reyes
Brgy. Pio del Pilar, Makati City
Ayala Foundation, Inc.
10/F BPI Building 6768 Ayala Avenue cor.
Paseo de Roxas, Makati City
CRITERIA FOR JUDGING:
There shall be an Elimination Round. Participants are required to submit lyrics and/or lyric content which shall be the basis for judging in this initial round.All participants who passed the elimination round based on lyrics and/or lyric content shall be adjudged as semifinalist and shall be required to submit the final music video produced. Such video shall be the basis for the Final Round.
In such manner the following criteria shall apply:
Theme - 40% the manner on how the theme was interpreted
Creatives - 30% artistic execution of production
Technical - 30% technical treatment and special effects
Participants may send in as much entries as possible. However, participants may only win once taking home the bigger prize.
PRIZES:
Winners will be awarded the following cash prizes:
Php. 50,000 – first place
Php. 25,000 – 2nd place
Php. 15,000 – 3rd place
Other incentives and special prices will be announced later.
DEADLINE, ANNOUNCEMENT OF WINNERS AND AWARDING OF PRIZES:
Deadline for submission of entries for the elimination round (song/lyrics) will be on April 4, 2008. The Semi-Finalists to produce the MTV will be notified on April 7, via email and/or registered mail and the final submission of entries from the selected finalists will be on April 22, 2008 not later than 5:00pm.
The judging and announcement of winners will be done during the Earth Day celebration on April 26, 2008 at LIKHA, the Earth Day Multimedia Street Concert to be held at San Ildefonso Parish, Makati City.
Prizes not claimed within 60 days from the date of the announcement shall be forfeited in favor of Ayala Foundation, Inc. (AFI) with prior approval from DTI.
The decision of judges is final and unappealable in concurrence with the Department of Trade and Industry (DTI)
The winning music videos will be shown in Ayala Malls and Theaters in partnership with Ayala Cinemas and will be used for the advocacy campaign of AFI’s Solid Waste Management (SWM) Program.
AFI will have the exclusive rights to use the three winning entries for their environmental campaign.
Interested parties may inquire at LIFE, Inc. at Tel No. 758-3763 (look for Arnel Caranto) Email: lifeinc_2007@yahoo.com or at the Ayala Foundation, Inc. at Tel No. 752-1084 (look for Tin Feliciano)
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